That is possibly a good point for most blogging consultants simply because with no a definition, there is …
You know, generally you can locate a definition of a word or phrase by typing define: your phrase here into google and come up with a lot of benefits. Currently there are millions of blogs and there are hundreds of folks who call themselves Blog or Blogging Consultants, yet when you sort define: Blogging Consultant or Blogging Consultant into google you get no definition.
That is probably a great issue for most blogging consultants because without having a definition, there is no common to hold them to. Im not claiming to be the blogging guru of all time or anything of the sort. So just before you blogging consultants out there begin receiving defensive about this, consider prior to you write. If you get as well nasty about the post I might ask you to define blogging consultant and with out google numerous of you couldnt do it.
Now that is out of the way, lets speak organization. Every single organization must have a blog. There are so many causes for your organization to have a weblog it would be difficult to create them all in a single blog post, so lets assume you know your business wants a blog.
So do you hire a blogging consultant? What qualifications do you appear for in a blogging consultant? What does a blogging consultant appear like? How a lot must I spend a blogging consultant?
Lets begin with Should you employ a blogging consultant?
The quick answer is yes, but lets go into why initial. There are a lot of factors that go into making a weblog well-liked. Technorati tags, submissions and pings to bloglists and blogsearch web sites, understanding how to get on the proper blogrolls, etc.
If you are new to blogging it takes awhile to catch on to most of these things and most blogging consultants say that all of the above is necessary if you are going to have a profitable weblog.
There are more items to add to the list but this write-up isnt about how to run a effective blog, its about blogging consultants. Hiring a blogging consultant can save you from making a lot of early errors and get your weblog discovered a lot faster than attempting to do it on your own.
Now all the blogging consultants are liking me once more. I can inform. But will it last?
What qualifications do you look for in a blogging consultant?
Right here is exactly where items get ugly amongst me and the blogging consultants. Most blogging consultants are . . . effectively . . . bloggers. Several of them have what they think is a successful blog although numerous bloggers have various concepts for what success is.
Some think its defined as how considerably they created on google adnonsense final month. Other individuals count success by number of guests to their site or the quantity of comments that seem on their blog. Nevertheless other individuals measure their good results by what the other bloggers consider about them.
What do all of those bloggers who are blogging consultants have in widespread? They all think that obtaining a profitable weblog automatically makes you a qualified blogging consultant. I told you it was going to get nasty. Soon after this post if I measured my good results by what the other bloggers believe of me then Im doomed!
Fortunately I dont measure my accomplishment in terms of what the other bloggers and blogging consultants believe. Lets get back to these qualifications for a blogging consultant.
Very first of all a blog is a web site. It is a internet site that is updated often in most situations, but it is still a web site. Every single blogpost becomes a page of that web site. So with a weblog you are producing much more webpages to your internet site as often as you post to your blog.
Now I have a question for you. Would you very first look to hire a blogger to do search engine optimization for your internet site? Would you initial look to hire a blogger to handle your AdWords campaign? Would you very first look for a blogger to develop your internet site for you?
The answer to all of the above is possibly no, unless the blogger also has knowledge in these fields and not just for their weblog. Actual sites they have built, optimized, and marketed for themselves and for clients.
A blogging consultant must not just be a blogger. They need to also have all of the expertise necessary to run a web site. Now the blogging consultants are all mad at me once more. But think about it. A lot of bloggers know how to write. They know how to get into the correct circle of blogger friends who will link to them. They know about blogging.
So if all you need to have to know is how to create a blog, then hiring a blogger who knows how to write is the answer, but if you need to have an individual who is going to handle your blog for you which includes posting to the weblog, search engine optimization, link recognition, (and not just from blogrolls), and marketing, then you need to hire a webmaster who also blogs.
Okay, How considerably must I pay a blogging consultant?
How considerably do you have? Just kidding. A lot depends on the variety of blog you want or have. A corporation weblog has to spend much more, not since they have far more, but since there are all sorts of legal and policy matters that have to be deemed with each and every single weblog post and every single single hyperlink to or from an additional blog or website. A little enterprise weblog doesnt have several of the identical troubles as the corporate blog, but still has certain standards that want to be met.
If you have ever hired a webmaster, not a net designer, a webmaster, (Thats another post), or a Search Engine Optimization Business, or a Search Engine Marketer, or even just a Advertising Consultant, (The just was in there just so I could make consultants mad again.), then you have an thought of what a blogging consultant need to price.
Now hold in thoughts, if you are hiring a blogging consultant to strictly teach you how to blog, then its not worth as much cash as when you hire a blogging consultant who is also going to execute all of the solutions a Webmaster and Web Marketer would offer plus search engine optimization.
Ha ha! I still didnt say how considerably it costs. Its coming. Study on.
What does a Blogging Consultant appear like?
He or she looks like somebody who has a lot more than just a weblog or blogs. Someone who also owns and manages a number of web sites for themselves and for clients. As I said ahead of a weblog is nevertheless a web site.
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